What is the best SEO Audit Tool?
Companies these days want to make the most of the marketing options available to them. Digital marketing is an aspect company cannot afford to miss. They either have an in-house team for digital marketing or outsource it to a reliable third-party provider.
Whether you
are hiring a third-party SEO provider or carrying out the task yourself, you
will need several SEO tools to carry out the process efficiently.
The most prominent SEO tools
that top SEO companies rely upon include:
·
Ahrefs
·
Moz
·
SEMRush
·
Woorank
·
Raven Tools
·
SpyFu
·
SEO Optimer
·
Screaming Frog
Ahrefs: Ahrefs is a versatile tool that is particularly useful
for:
·
Competitor
analysis
·
Primary, secondary,
and LSI keyword suggestions.
·
Rank tracking
·
Competitor research
·
SEO audit
·
Viral content
research,
·
Build a great backlink
strategy.
·
Checking and fixing
broken links on your website
·
Finding the most
linked to content within your niche
·
An overview of the
site’s best-performing pages
Moz: Moz gives a great analysis of the spam score and the
domain authority readily just as you install it. It offers a set of SEO tools
for technical audit such as:
·
MozBar
·
Business Listing
·
Business Console
·
Keyword Explorer
·
Research
Categories’Open Site Explorer
SEM Rush: This is a great tool to get insights into your website’s
search engine optimization. it helps to:
·
Determine the
competitor ad strategies and budget
·
Helps you find the
competitor ad copies
·
uncover top publishers
and advertisers
·
Helps to create
effective ad campaigns
·
Backlink analysis for
link building strategy.
·
Discover the best
keywords for SEO and PPC
·
Competitor analysis
and comparison.
·
Provides analytical
reports in Excel Format
·
Complete website audit
and rank tracking
Other tools you can
occasionally use for additional suggestions include:
Woorank: This is a great tool that is particularly useful for SEO audit of B2B marketing company website. It offers great suggestions for:
·
On-Page
SEO
·
Off-Page
SEO
·
Broken
link analysis
·
Backlink
analysis
·
Uncovering
defective web pages
It
provides recommendations to enhance the site’s visibility and ranking.
Raven Tools: This is a great SEO audit software for SEO agencies. It offers quality reports with a complete record of technical SEO issues and recommendations. It offers insights into:
·
Site
page speed
·
Design
·
Social
media reputation
·
Backlinks
·
Online
reputation.
·
Audit
SpyFU: This amazing tool offers a good analysis and ret
recommendations for:
·
Top Keywords
·
Organic Search
·
Paid Search (PPC)
·
Inbound Clicks
·
SEO Site Checkup: The
tool is useful for
·
SEO monitoring
·
SEO issues
repairing
·
Competitor Analysis
·
SEO Reporting
SEO-Optimer: This is a free auditing tool to find the glitches in a
website. The tool is useful in procedures that help to improve search rankings.
You can download it as a Google Chrome extension for auditing website pages one
at a time.
Screaming
Frog: This tool can analyze well on-site
links, outbound links, meta descriptions, anchor text, security, broken links,
response time, ALT tags, and many more. The tool will crawl up to 500 URLs for
free. It will also help in the analysis of duplicate content. Copyscape is also
a great SEO tool to check duplicate content for the website.
If you want to learn more
about the best SEO audit tools, get in touch with the experts at SEO Experts
Company India, a highly reliable Indian SEO Agency for a technical SEO
audit. They offer consultation for improving site metrics and implement
recommendations as well for great outcomes.
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